B2B Reads: Being More Productive, Livestreaming Tips, and the Rise of Virtual Selling

27Mar, 2021

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.

Should Midsize Companies Play Offense or Defense in a Downturn?
Recessions are hard on midsize companies, who tend to play defense by implementing across-the-board cuts during tough times. But it’s not the only strategy, and likely not the best one. Thank you for the informative read, Vijay Govindarajan, Anup Srivastava, and Aneel Iqbal.

How to Achieve Business Agility: These Four Shifts in Mindset Are a Must
Achieving business agility is more difficult than training a few of your staff members as Agile scrum masters and implementing daily standups. It requires that all levels of your…

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