It seems we all have an obsession with killing things off.
Every couple of years, we revisit something and place it on the chopping block. In the new millennium, we had the Y2K computer scare. In 2012, we feared the world would end and we would all just poof. When technology took a more important role in our lives, we assumed all print publications would go bankrupt. Now, with the rise of video and podcasts, it’s blogging’s turn to feel the heat.
I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked them, “Are Blogs dead? ” Here’s what they said.
Are blogs dead?
According to marketers, not even close. Blogs continue to be extremely valuable for lead generation, brand awareness, and SEO. And they’re still popular among consumers. A 2020 HubSpot study found that 60% of people read a blog at…