B2B Reads: Leading in a Crisis, RevOps, and Remote Smarketing

05Apr, 2020

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.

Helping Sales Managers Lead In A Crisis
Some helpful advice if you’re struggling to lead your teams during a crisis like we’re seeing today. Thanks, David Brock.

Can Revenue Operations (RevOps) Finally Get B2B Sales and Marketing to Embrace Customer Experience?
A lot of B2B marketing and sales organizations aren’t quite on board with Customer Experience (CX), but maybe RevOps can get them there. Thanks for your thoughts, Bob Thompson.

What Even is Marketing During the Coronavirus? 15 Examples + 9 Tips
An interesting look at what marketing looks like during the Coronavirus with some great…

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